Instagram is most known for being a photo based social media site, hence the attraction to it for photographers. A photo based business using a photo based social media platform? Heck yeah, the ultimate combo!
Earlier this year, Instagram added "Reels' as another factor for their users to create content.
If you don't know what Reels are, they're basically just TikTok videos but for Instagram. You can use specific audio, filters & go nuts!
Personally, I love making Reels! You can personalise them as content relevant to your business. They're fun, they're personal, they get you in front of the camera and being an authentic brand ambassador for your business.
Are you making reels on Instagram?
I am, click the link here to see mine! https://www.instagram.com/paigepearson.photog/